Sprite Limelight
Director: Young Replicant, Meredith Danluck
Agency: Universal Music Group & Brands
Production Company: Pulse Films
Producer: Matthew Shattuck
Sprite Limelight: a global music experiment in partnership with iconic producer, singer, and songwriter James Blake, that aims to shine a light on trailblazing artists from around the world - Coi Leray (USA), Omah Lay (Nigeria), Hua Chenyu (China), and Kali Uchis (Colombia).
In this groundbreaking new concept, James has created an original musical hook that each artist will re-interpret and use to create a song in their own unique style. In addition to fresh music drops, fans have the opportunity to get up close and personal with these artists through immersive video content that tells their stories of overcoming moments of heat through creativity and music.